Mayor Bloomberg and Latin Media and Entertainment Commission Announce New Efforts to Position New York as the Center for Latin Media and Entertainment

PRNewswire-HISPANIC PR WIRE.- Mayor Michael R. Bloomberg announced yesterday at the annual "Made in NY" Awards reception held at Gracie Mansion new efforts of the Latin Media and Entertainment Commission (LMEC) to position New York as the center for Latin media and entertainment. The announcements included the City's first ever Latin Media Guide of events taking place throughout the city, the appointment of eight new commission members, the formation of a working group with educational institutions and industry leaders, and a newly re-launched website on www.nyc.gov .

"The Latin Media and Entertainment Commission was established to showcase our city's Latino arts and entertainment community and create new opportunities and jobs in these fields," said Mayor Bloomberg. "The Commission has brought together executives from Latin media and business organizations, and over the past four years these leaders have put their talents to work on the city's behalf. By welcoming eight new members and launching a new website and Latin media guide, the Commission is strengthening the art, music, and entertainment industries that make New York City the Latin Media and Entertainment Capital of the World."

As part of the Commission's efforts to create and support events that provide the most enriching Latin cultural experiences, the LMEC has partnered with the bilingual Latino website NYRemezcla to create the first-ever Latin Media Guide. The 2008 edition of the guide includes 14 events supported by LMEC. These events range from Latin film screenings to outdoor Latin music concerts and combined are expected to have an estimated economic impact on the city of over $60 million.

"We continue to work closely with the Mayor to identify, build, and tout top destinations in New York City featuring Latin advertising, new media, films, music, dining, art galleries, and more," said LMEC Chair Mario L. Baeza, Chairman and CEO of the Baeza Group, and Founder and Executive Chairman V-Me Media, Inc. "We are committed to fostering the growth of Latin organizations in New York in order to continue growing and enriching the cultural fabric of our great City."

This year, LMEC's goal to promote economic development for Hispanic advertising and media companies will be re-enforced by the addition of eight new board members: Patrick Dolan, Senior Vice President, Interactive Advertising Bureau; Robert Federico, Executive Director, Repertorio Español; Angela M. Freyre, Senior Vice President, Nielsen Media; Jacqueline Hernández, COO, Telemundo; Jorge Reynardus, President/Partner, Reynardus & Moya; Jeffrey Thompson, Vice President Global Diversity, Disney; Joe Uva, CEO, Univision; Carlos Sanchez, President & General Manager of Telemundo 47.

The event listings in the Latin Media Guide are also part of a comprehensive calendar featured on the LMEC's newly redesigned website that can be found on www.nyc.gov . Some of the up-coming LMEC-endorsed events appearing in the new Latin Media Guide include TeatroStageFest being held June 2-15, the Latin Alternative Music Conference being held July 8-12, the New York International Latino Film Festival taking place July 22-27, the Latino Cultural Festival at the Queens Theater July 23-August 3 and the New York Salsa Congress August 27-31.

The new LMEC website will also include a summary of New York business incentives, an Online Business Survey, a directory of industry and Latino cultural institutions and subscription to a newsletter that will keep the public updated and informed about the LMEC's work and upcoming Latin events. The website will also highlight the LMEC's joint effort with many of the City's top colleges and universities and executives in the "new media" and Hispanic advertising fields to develop and strengthen New York City's growing Latin media and entertainment workforce. The partnership seeks to bridge the gap between educational institutions and the changing demands of the industry to provide opportunities to students.

Terra Networks Partners with Warner Music to Present the DVD Release of Arde el Cielo con Maná

PRNewswire-HISPANIC PR WIRE.- Terra Networks and Warner Music announced today a partnership to present the DVD release of "Arde el Cielo con Maná". The exclusive bilingual online programming will provide consumers a unique and unprecedented in-depth artist experience at Terra.com, including contests, photo galleries, community pages, blogs, webisodes of exclusive interviews and much more.

"We are proud to partner with Warner Music in order to offer Maná fans and the online community in general groundbreaking online coverage of one of the best rock bands in the world, Maná and the release of their DVD 'Arde el Cielo con Maná'," said Angel Sepúlveda, Executive Director of Programming of Terra Networks USA.

"In this new digital world we need to cater to a consumer that is eager for new content and open to new ways to relate to their favorite bands. I can't think of a better way to start off this relationship with Terra than with a band like Maná," said Gabriela Martínez, Vice President of Marketing for Warner Music Latin America.

The initial phase includes the re-launch of the Maná artist page with new videos, photo galleries, bios, trivia and exclusive sneak peaks of the DVD as well as a contest where fans will compete to become the ultimate Maná fan. Terra users will vote to select the top five finalists and the band will select the winner, who will attend the release party and be the "Official Maná Blogger" on the web.

The second phase will include an autographed Gibson guitar giveaway and a behind the scenes with Terra TV Host Luisa Fernanda as Maná, Terra and Warner Music get ready to take-over. Terra and Terra TV editorial teams will provide live minute-by-minute coverage available at http://www.terra.com/musica/artistas/m/mana

The Recording Academy and The Latin Recording Academy Joint Statement Regarding Israel "Cachao" López

March 22, 2008

"Cuban American bassist and composer Israel "Cachao" López was one of the most important figures in Latin music. A GRAMMY® winner and two-time Latin GRAMMY® winner, he is credited with creating mambo music and bringing it to popularity.

His larger-than-life spirit revealed itself every time he performed and his unadulterated love and passion for music was evident as he remained active until very recently. The music industry has lost a true pioneer, but his contributions to Latin music are everlasting.

His sense of humor and beatific smile will be sorely missed, and our deepest sympathies go out to all who knew and loved him and his music."

Neil Portnow Gabriel Abaroa President/CEO President
The Recording Academy® The Latin Recording Academy®

Suorce: The Recording Academy

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