martes 10 de noviembre de 2009

Garcia Research hispanic online panel reaches 10,000 member mark

 

BURBANK, Calif., Nov. 10 /PRNewswire/ -- Garcia Research is pleased to announce that we've surpassed 10,000 Hispanic online panel members last week, and the numbers are rapidly growing.

 

Launched in September of 2009, Cada Cabeza(TM) is the first Spanish dominant Hispanic online panel created by a research group that truly understands the cultural nuances of the Spanish dominant Hispanic population.

 

Cada Cabeza(TM) was born out of our own need to fulfill Spanish dominant Hispanic quotas online. After identifying that the rest of the research community was in need of the same demographic, Garcia Research sought to fulfill this need through the creation of Cada Cabeza(TM). The Cada Cabeza(TM) panel now provides high quality Spanish dominant Hispanic online sample that was at one point non-existent. Nobody else in the industry has as many un-acculturated Hispanics in their online databases as Garcia Research.

 

With our online team consisting of experienced panel managers, creative survey administrators, and a bi-lingual customer service panel hotline, our Hispanic panel promises to deliver the highest quality online data available.

 

Our proprietary phone-to-online recruitment method powered by the new fully-hosted, Software-as-a-Service telephony solution that combines CATI (Computer Assisted Telephone Interviewing) with predictive dialing, has aided us in becoming the largest Hispanic online panel. The facts speak for themselves; Cada Cabeza(TM) has over 10,000 members.

 

Cada Cabeza(TM) would like to thank all of our 10,000+ panelists and we look forward to hitting the 100,000 mark very soon!

 

So if you are looking for an online panel that delivers Spanish dominant and English dominant Hispanics, please contact us for your next Hispanic research project.

 

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lunes 9 de noviembre de 2009

Univision and Todobebe Announce Season 2 of Viva La Familia

 

 

MIAMI, Nov. 9 /PRNewswire/ -- Univision, the country's premier Spanish-language television network and Todobebe Inc., the leading multi-media company dedicated to the adventures of parenting, announced today the much anticipated return of the popular Family TV show " Viva la Familia! de Todobebe" (Hooray for Families! from Todobebe) on November 21st.

 

The Emmy nominated one-hour program, broadcast each weekend, mixes humor, entertainment, "reality" segments, interactivity, and lots of surprises for families. The show's Fairy Godmother "Mi Hada Madrina" makes dreams come true for deserving viewers, Todobebe experts come to the rescue to help parents with real life problems uncovered by hidden cameras, and the father's perspective is captured with comedy and adventure in "El Papi". The studio comes alive with wholesome fun for the whole family - talented children performers, the always-humorous Telebebela (baby Telenovela), and a new cooking segment!

 

Megastar actress and mother of two, Aracely Arambula returns as co-host and co-executive producer for the initial shows taping from Mexico. Acclaimed parenting author, mother of two and founder of Todobebe, Jeannette Kaplun will also be returning as a co-host of the show, along with a list of visiting guest stars including Geraldine Bazan, Jose Jose and his family, Miguelito, Edith Gonzalez and many more.

 

Season 1 stars included NY Yankee Alex Rodriguez, Cristian de la Fuente, multiple Grammy award winner Juanes, Ana Barbara, Leticia Calderon, Victoria Ruffo, Enrique Iglesias, Salma Hayek, Lupillo Rivera, Pepe Aquilar and Eduardo Yanez.

 

Univision and Todobebe are also partnered together through Univision Radio where Todobebe and Viva La Familia talents provide fun and helpful tips and content for moms and families on the go.

 

"We're very excited to be bringing our viewers a second fun-filled season of 'Viva la Familia! de Todobebe' on Univision," said Otto Padron, senior vice president of programming and promotions, Univision Network. "This program provides informative and entertaining content for Hispanic families and we have many more wonderful surprises in store for the second season."

 

According to Gillian Sandler, CEO of Todobebe: "Our partnership with Univision brings reach to millions of families, changes lives, and combines miracles, humor, inspiring moments, and education. For advertisers, it is the opportunity to participate directly in the entertainment experience, bringing their products closer to mothers within an uplifting and family friendly context."

 

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domingo 8 de noviembre de 2009

The November 16 issue of Newsweek (on newsstands November 9)



The November 16 issue of Newsweek (on newsstands November 9), "How We (Could Have) Won in Vietnam," argues that unraveling the mysteries of Vietnam may prevent us from making its mistakes when it comes to Afghanistan. Plus, an essay by Sen. John Kerry, how 1979 changed the world, why right-of-center candidates are succeeding in the age of Obama, and the fall of the House of Versace. (PRNewsFoto/NEWSWEEK)